PITTSBURGH – National Travel and Tourism Week (NTTW), the annual celebration of the contributions and accomplishments of the U.S. travel industry, will spotlight the resilience and hope in the face of the coronavirus pandemic with this year’s theme: the Spirit of Travel.
Celebrated annually the first full week in May, NTTW was created by Congress in 1983 to underscore the economic power of travel in the U.S. The 37th NTTW (May 3-9) arrives at an opportune moment to unite the industry, celebrate its indomitable spirit and elevate the role it will play in America’s economic recovery.
“Through every hardship, I find myself in awe of the travel industry’s ability to join together, adapt and emerge stronger than before,” U.S. Travel Association President and CEO Roger Dow said. “This is our toughest challenge yet, but what I’ve seen is that the spirit of travel has not been shattered.”
Included in this week’s celebration is the first-ever #VirtualRoadTrip across the U.S. on May 5 – highlighting the destinations, businesses, experiences and attractions that embody America’s Spirit of Travel. Pennsylvania is slated to be featured at 11:15 a.m.
Travel and tourism is a $6.4 billion industry in Allegheny County, representing more than 43,000 jobs for the calendar year 2018, according to the PA Department of Community & Economic Development (DCED). State and local tax revenue generated by visitors to Allegheny County is estimated at $400 million.
“Celebrating National Travel and Tourism Week is more important than ever this year,” VisitPITTSBURGH President & CEO Jerad Bachar said. “This mighty industry adds so much to our region, both economically and socially. Though the COVID-19 global pandemic has brought the Pittsburgh travel and tourism industry to a halt, I have complete faith in our resiliency, and I know we will recover.
“While we will continue to be responsible and follow social-distancing restrictions, it’s important to remember that we can all still embrace the spirit of travel by supporting local businesses and helping our neighbors.”
To learn more about NTTW, please visit ustravel.org/NTTW.